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Privacy Policy

Last updated: 22nd March 2026

This Privacy Policy describes how Form by AURA (“we”, “us”, or “our”) collects, uses, and discloses your personal information when you visit or make a purchase from formbyaura.com (the “Site”).

1. Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device, including:

  • Web browser, IP address, time zone

  • Cookies and similar tracking technologies

  • Pages visited and interactions with the Site

When you make or attempt to make a purchase, we collect:

  • Name

  • Billing and shipping address

  • Email address

  • Phone number

  • Payment information (processed securely by our payment providers)

  • Order history

2. How We Use Your Personal Information

We use your personal information to:

  • Process and fulfill orders (including payment, shipping, and returns)

  • Communicate with you about your order

  • Provide customer support

  • Detect and prevent fraud

  • Improve and optimize our Site

  • Comply with legal obligations

With your consent (where required), we may also use your information to send marketing communications, which you can opt out of at any time.

3. Legal Basis for Processing (GDPR)

We process your personal data on the following legal bases:

  • Performance of a contract (to fulfill your order)

  • Compliance with legal obligations

  • Legitimate interests (e.g. improving our services, fraud prevention)

  • Your consent (for marketing communications)

4. Sharing Your Personal Information

We share your personal information with trusted third parties to operate our business, including:

  • Shopify, which powers our online store

  • Payment processors (e.g. credit card providers, PayPal)

  • Shipping and logistics providers

  • Analytics and marketing services (Google Analytics and Meta)

Your data may be transferred outside Switzerland or the EU. In such cases, we ensure appropriate safeguards are in place in accordance with applicable data protection laws.

5. Cookies

We use cookies and similar technologies to:

  • Enable essential site functionality

  • Analyze website traffic and performance

  • Improve user experience

You can control and manage cookies through your browser settings.
For more information, please refer to Shopify’s cookie policy.

6. Data Retention

We retain your personal information only for as long as necessary to:

  • Fulfill the purposes described in this policy

  • Comply with legal, accounting, or reporting obligations

7. Your Rights

Depending on your location (Switzerland or EU), you have the right to:

  • Access your personal data

  • Request correction of inaccurate data

  • Request deletion of your data

  • Restrict or object to processing

  • Data portability

  • Withdraw consent at any time (where processing is based on consent)

To exercise these rights, please contact us using the details below.

8. Data Security

We take reasonable technical and organizational measures to protect your personal data from unauthorized access, loss, misuse, or disclosure.

9. Children’s Data

Our Site is not intended for individuals under the age of 16.
We do not knowingly collect personal data from children.

10. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements.
The updated version will be posted on this page with a revised “Last updated” date.

11. Contact Information

If you have any questions about this Privacy Policy or our data practices, please contact us at:

Email: hello@formbyaura.com
Business name: Form by AURA
Address: Route de Colovrex 22, 1218 Le Grand-Saconnex, Switzerland